After Burger King, Carl’s Jr. is Now All Set to Flip Burgers in India
Well, it’s time India dines in a proper American fashion. A recent report has revealed that after Burger King made its debut in India, California-based restaurant chain Carl’s Jr., known for offering char-broiled burgers and freshly made menu items, is entering the Indian market via a deal with capital-based Cybiz BrightStar Restaurants Private Limited.
Over the last few months, five of the top burger chains in the world including Burger King, Fatburger, Johnny Rockets and Wendy’s have announced their entry into the country, with Burger King opening up in New Delhi and Mumbai recently. “This is just the beginning,” says Samir Chopra, Group Chairman of CybizCorp, which is bringing American burger restaurant chain Carl’s Jr. to India.
“We have been preparing for an entry in India for more than three years, and after substantial due diligence we decided to sign CybizCorp as our franchise partner in the country,” said Ned Lyerly, President of International at CKE Restaurants. “We see tremendous potential in the Indian market, and CybizCorp’s proven track record in the franchise sector in both real estate and food and beverage gives us great confidence in the partnership and our future success in the country.”
Known for its one-of-a-kind premium menu items such as its signature line of charbroiled Thickburgers, Made from Scratch Biscuits, Hand-Breaded Chicken Tenders and Hand-Scooped Ice Cream Shakes made with premium ice cream, Carl’s Jr. and its sister-chain Hardee’s continue to deliver substantial and consistent growth in the US and internationally. As part of the initial agreement between CKE Restaurants Holdings, a parent company of Carl’s Jr., and CybizCorp’s Cybiz BrightStar Restaurants, up to 100 Carl’s Jr. premium burger restaurants will be opened in India.
Same as Burger King, Carl’s Jr. has developed a full line of vegetarian options for the Indian market. In addition to entering India, CKE recently opened Carl’s Jr. restaurants in new markets including Brazil, Canada, Costa Rica, Denmark, Ecuador, New Zealand and the Bahamas.